Volkswagen Group joins the list of manufacturers pausing paid advertisements on Twitter: Details


Earlier this week, General Motors (GM) had announced that it had suspended paid advertisements on Twitter following Tesla CEO Elon Musk’s takeover of the social media platform. Another carmaking giant has now joined the list of manufacturers that have halted Twitter advertisements, i.e. the Volkswagen Group.
Volkswagen on Friday said it has recommended to its brands to pause paid advertising on Twitter until further notice. The brands under the Volkswagen Group umbrella include Volkswagen, Skoda, Seat, Cupra, Audi, Lamborghini, Bentley, Ducati, and Porsche.
“We are closely monitoring the situation and will decide about next steps depending on its evolvement,” said Volkswagen in a statement. Tesla is currently one of the biggest EV manufacturer in the world, which automatically makes it a big rival for carmaking giants including the Volkswagen Group and General Motors who are now transitioning to electric vehicles.

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Musk completed the Twitter $44 billion takeover last week, and named himself ‘Chief Twit’ on the social media platform. That title has now been changed to ‘Twitter Complaint Hotline Operator’. The Tesla Inc. CEO also revealed that Twitter will be revising its Blue Tick verification system, with the title now being offered as a service to anyone willing to shell out $8 per month (price adjusted by country proportionate to Purchasing Power Parity).
Tesla’s portfolio currently consists of four models – Model S, Model 3, Model X and Model Y. However, Musk had recently revealed that the company is working on introducing a new entry-level model, which will be priced under $25,000. The new Tesla car could even be a hatchback, but the same is yet to be confirmed.


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